Out with the old in with the new iPhone

Posted on: Fri 15 Sep 2017

The iPhone has become one the most ubiquitous and loved products of our time. It’s maker, multinational tech company Apple, worth 624 billion dollars is practically worshipped by the consumer.

Dr Stephen Holden from the Macquarie University Graduate School of Management joins us this morning to talk about the release of the new iPhone and why consumers are so quick to throw out their old models.

Produced by Riley Galloway

Image by Pixabay


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