Science and Technology

Musk’s bumpy start at Twitter

Posted on: Thu 24 Nov 2022

What a chaos is Elon Musk causing at Twitter!

Musk’s initial managerial decisions at the social media platform might be the perfect case study of how NOT to implement organisational change in a company.

Elizabeth Sander, MBA Director and Assistant Professor of Organisational Behaviour at Bond University, joins Breakfast host Tom Mann to discuss Musk’s ‘hardcore’ management style and its consequences.

Produced by David Bucio

Image by Ministério Das Comunicações (CC BY 2.0)


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