Supplements, Equipment and Health Trackers – Sports Correspondent

Posted on: Mon 3 Feb 2020

The new year sees many embark on a new years resolution, which for many often relates to physical fitness and exercise.

But how are marketers capitalising on these resolutions with all manner of supplements, equipment and digital health trackers?

Dr Michelle O’Shea from Western Sydney University joins Breakfast’s Tom Mann and Zoe Kounadis to explain more.

Produced by Tom Mann

Image sourced: dronepicr (CC BY 2.0)


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